Food Servis | Product Packaging | Sustainable Packaging
Food Servis | Product Packaging | Sustainable Packaging
Food Servis | Product Packaging | Sustainable Packaging
Zaxby's - Give the Gift
Zaxby's - Give the Gift
Zaxby’s brings flavor, fun, and southern comfort to every meal — a brand full of energy and heart. Inspired by its bold taste, this concept uses bright color, playful rhythm, and rich texture to express its personality.
Zaxby’s brings flavor, fun, and southern comfort to every meal — a brand full of energy and heart. Inspired by its bold taste, this concept uses bright color, playful rhythm, and rich texture to express its personality.
Zaxby’s brings flavor, fun, and southern comfort to every meal — a brand full of energy and heart. Inspired by its bold taste, this concept uses bright color, playful rhythm, and rich texture to express its personality.
Zaxby’s, known for its bold flavors and southern comfort food, launched the Give the Gift campaign to bring joy and convenience to its loyal fans. The project centered on creating packaging and design elements that highlight the warmth of sharing and the excitement of gifting.
With a focus on festive yet approachable visuals, the design captures Zaxby’s personality while making every gift card or package feel special. The result is a cohesive campaign that reinforces the brand’s promise of comfort, flavor, and togetherness.
Zaxby’s, known for its bold flavors and southern comfort food, launched the Give the Gift campaign to bring joy and convenience to its loyal fans. The project centered on creating packaging and design elements that highlight the warmth of sharing and the excitement of gifting.
With a focus on festive yet approachable visuals, the design captures Zaxby’s personality while making every gift card or package feel special. The result is a cohesive campaign that reinforces the brand’s promise of comfort, flavor, and togetherness.
Zaxby’s, known for its bold flavors and southern comfort food, launched the Give the Gift campaign to bring joy and convenience to its loyal fans. The project centered on creating packaging and design elements that highlight the warmth of sharing and the excitement of gifting.
With a focus on festive yet approachable visuals, the design captures Zaxby’s personality while making every gift card or package feel special. The result is a cohesive campaign that reinforces the brand’s promise of comfort, flavor, and togetherness.
